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Why 90% of sales calls fail before they even begin.

Don’t call people until you have an offer to make. It doesn’t matter how warm your voice sounds, how fluent your pitch is, or how convincing your reasoning feels. If…

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September 8, 2025
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Why clarity of value always beats length of explanation.

Many salespeople think their job is to explain, educate, and overcome objections. Yes, those things matter, but they are not close. The real close happens when the offer is laid…

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September 8, 2025
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What salespeople get wrong about why clients actually say “yes.”

You can talk all day. You can answer every question. You can speak perfect English and sound polished on the phone. But none of that closes sales. What closes sales…

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September 8, 2025
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Why the perfect pitch still loses if the offer is weak.

Some salespeople spend hours memorizing product features. They build long, elaborate presentations, thinking that facts will win the customer over. But here’s the reality, a weak offer will ruin even…

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September 8, 2025
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The secret sales insight nobody in business school teaches you.

It’s common for salespeople to believe that the more they know about a product, the easier it is to sell. They pile up details, rehearse presentations, and hope that information…

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September 8, 2025
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Why irresistible offers close deals faster than charm or skill.

There’s a story that perfectly captures the power of a good offer. A young man made ₦60 million in sales, on his very first attempt. He had no prior track…

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September 8, 2025
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The real reason startups burn cash and how to shorten the search.

A startup is not a company. A startup is on a search. You are searching for two things as a startup: A repeatable model – something that works year after…

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September 5, 2025
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  • How to Close a Financial Year Intentionally
    How to Close a Financial Year Intentionally
    December 20, 2025/
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    What to Review Financially Before a New Year
    December 20, 2025/
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  • How to Prepare Financially Before a New Year
    How to Prepare Financially Before a New Year
    December 20, 2025/
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  • Why Structure Matters More Than Location
    Why Structure Matters More Than Location
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  • Common Financial Mistakes Among African Professionals Abroad
    Common Financial Mistakes Among African Professionals Abroad
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